GDPR and ePrivacy Regulation double opt-in

GDPR and ePrivacy Regulation double opt-in: Yay or Nay?

There’s loads to get your head around with GDPR and ePrivacy Regulation. Most of it, like consent and the use of pre-ticked boxes, is pretty clear-cut...

GDPR opt-in campaign

A step-by-step guide to running a GDPR opt-in campaign

As someone who’s been talking about GDPR for 3 years now, fortunately the time for talking is almost over. We know the ramifications of GDPR and have ...

What is a marketing funnel

2017: A Summary of the Surreal

Reflection is always cool. It’s particularly pertinent when you get to the end of a year. As the bells chime to Auld Lang Syne, attention turns to wha...

Hat-trick of projects for James Dean Events

It’s been an exciting year for James Dean Events. After moving to a group structure to accommodate two new brands, the marketing machine has been work...

Avenir Digital Chatbot

Helping to change banking forever with Avenir Digital

There are few areas of technology that are blowing up quite as dramatically as chatbots. They’re the hottest thing in tech right now, and everyone fro...

Marketing automation and GDPR

Marketing Automation and GDPR: comply or die

With GDPR just a matter of weeks away, compliance efforts are on overdrive. The more prepared have been planning for over a year, leaving those ‘more ...