Ground-breaking virtual events



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As an organiser of premium B2B in-person events, PNE were faced with a huge COVID-19 shaped challenge in 2020. Rather than disappear quietly into the background, they used it as an opportunity to create 2 huge virtual events for the education and healthcare sectors – Virtual MAT Expo and Virtual HPN Expo. The nature of the emerging threat of COVID meant things were moving at an incredible pace. Fortunately, PNE joined forces with Inflowing to help make the virtual events a roaring success.

In support of this drive, Inflowing moved into top gear - taking custom designed websites for the events from initial concept to live deployment in just 2 weeks. We then hit the marketing hard - with a comprehensive 4 month campaign in support of both delegate and sponsor acquisition:

Brand development and logo creation

Design and development of 2 bespoke websites in support of the events

Branded collateral

Social media management

Email marketing

Inflowing’s support has proved hugely important for us during this time.They are so tightly integrated into what we do, we refer to them as the PNE marketing team. They were able to support extremely tight timescales, and supported in not only generating thousands of delegate registrations but helping us to secure sponsorship packages from industry giants like Microsoft and Civica.

– Jack Jacob, Managing Director, PNE