Talivest

End-to-end ABM campaign

Engagement rate

10%

Marketing qualified leads

52

Talivest is an employee engagement and surveying platform which helps people-focused business improve their employee experience through real-time analytics and feedback. A fast-growing tech startup based in Dublin, they were looking to take their product stand out to enterprise customers in a way that would stand out from the crowd. We worked with them to develop an account-based marketing (ABM) campaign that would put them in front of some of the biggest companies in Europe.

Our objective was to engage with Talivest with a select group of enterprise businesses in sectors where they were a perfect fit - pharmaceuticals, consultancy, technology and telecomms. We helped them to run an end-to-end ABM campaign which them engage sales in conversations with brands like Jaguar Land Rover, Deloitte and Vodafone with their messaging.

ABM target research and list creation


Personalised content - whitepapers, guides


Highly targeted email marketing


Social media tie-in campaign and social selling support


Search engine optimisation


Content planning and content production support


Landing page creation

There were some very shocked faces in the office the day we launched the campaign and we could see the likes of JLR and Deloitte engaging with our content! The ABM campaign Inflowing delivered opened up opportunities for us in the enterprise space that we previously hadn’t thought possible.

– David Kenny,
VP of Growth – Talivest