Back to school delivers bigtime for Intel

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New logos up by 300% YoY
Campaign delivered 80% of all new business in period
Pipeline value increased 4x YoY

Back to school is one of the major sales events of the year for Intel. Working in partnership with UK premier partners, we initiated a broad-reaching campaign of activity to take the benefits of Intel Core inside to UK schools.

WHAT WE DID

Advancing ABM

With 25,000 schools in the UK, the scale is significant. We supported with a range of tactics across both online and offline channels to drive maximum impact within the market.

“Operating in the edtech market takes carefully planning and a knowledge of how to engage the different audiences. Inflowing are the edtech specialists for a reason. They deeply understand the education sector, and how to get results.”

Scott Gillingham, Sales Director, Intel

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