demand generation

The lead generation and business development game has changed. Most businesses are not interested in leads that don’t convert. In their pipeline, they want qualified sales opportunities with a high propensity to convert. That’s where our demand generation services come in.

demand generation helps you

Drive sales through marketing

Launch new products and services

Positively impact your pipeline

From brand leadership, through to campaigns that cover every corner, we can help come up with creative concepts that cut through the noise.

our approach

Inflowing take the time to understand your Ideal Customer Profile (ICP). We then journey through the classic demand generation approach of analysis and profiling to get a firm view on the total addressable market.

Using the Inflowing Intent Management System, we then set about a methodical yet creative assault on the market. Measuring and validating intent from the accounts you want to sell to, and being able to identify when they’re in the market and ready to buy – driving qualified sales opportunities.

Some marketers want to help drive the campaign. Others don’t have the time, or inclination. With a highly experienced team that covers campaign planning, creative, copywriting and project management – we offer a turnkey approach that makes working with us as time intensive as you want it to be.

So whether you want to deeply collaborate, or just get involved at the start and the end whilst leaving the rest to the specialists, we’re the trusted partner you can depend on.