Increase engagement – 5 tips to drive website user engagement

When a visitor lands on your site, you want them to stick around, read your content and click your calls-to-action. So, how do you make sure that this...

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The Future of SEO – is it still relevant?

Whenever you talk with a digital marketer, SEO will likely become the focus of the conversation. SEO as a digital marketing strategy has been around f...

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Digital Marketing Essentials #2: What’s Digital Marketing?

In January 2021 the number of internet users in the UK was 65.32 million, an increase of 0.5% compared to 2020.  If we add to this that in a week, a s...

Search Website Relevancy in 2021

How relevant is your website in 2021?

In today’s marketing landscape, the number of channels on offer can be overwhelming. We have so many viable options to choose from – social medi...

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4 Powerful Reasons to use video within your b2b marketing

With 86% of businesses using video as a marketing tool, and 93% saying that video is an important part of their marketing strategy, using video within...

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A 5 step SEO Audit Checklist – finding your SEO weaknesses and opportunities

The world of SEO can be complicated and overwhelming, so of course we had to write a blog post to make your life a little easier. Below is a 5-step SE...

Your essential SEO checklist for 2020 and beyond

The world of SEO can become very overwhelming very quickly, with a huge number of tools available to maximise your search engine strategy. But need it...

A guide to optimising your old blog posts

I’m currently very much an advocate of using this time we have been given wisely. On a personal level, that has meant spending a fortune on Amazon buy...

CTR Level 2 – Optimising your meta descriptions

Previously on the Inflowing blog, I gave an overview of “click-through rate” and why it’s something you need to care about. As it was an overview, I s...

SEO and Content Marketing: What you need to know

It’s the multi-disciplinary nature of marketing that makes it such a tricky ol’ business. And many of those disciplines intertwine in a number of diff...